Mattress Firm, originally known as Mattress Pro, is a well-known mattress retailer in the United States. The company has been around for over 30 years and has undergone some significant changes throughout its history. One of the most notable changes is its original name, which has now been replaced with the more recognizable Mattress Firm. In this article, we will take a closer look at the top 10 main changes that have occurred with Mattress Firm's original name.Mattress Firm: From Its Original Name to Rebranding
In 1986, three friends, Harry Roberts, Paul Stork, and Steve Fendrich, came together to open the first Mattress Pro store in Houston, Texas. The company's original name was a combination of "mattress" and "professional," aiming to offer high-quality mattresses with expert knowledge and service.1. The Birth of Mattress Pro
In 1996, the company changed its name from Mattress Pro to Mattress Firm to better reflect its expanding presence in the market. This rebranding also came with a new logo and visual identity, giving the company a fresh and modern look.2. The Rebrand to Mattress Firm
With its new name, Mattress Firm continued to grow and expand its reach. By 2002, the company had 100 stores in 28 markets across the United States. This expansion allowed Mattress Firm to become one of the largest specialty bedding retailers in the country.3. The Expansion of Mattress Firm
In 2012, Mattress Firm acquired Mattress Giant, a rival company with over 180 stores across the Southeast. This acquisition further solidified Mattress Firm's position as the leading mattress retailer in the United States.4. The Acquisition of Mattress Giant
With the acquisition of Mattress Giant, Mattress Firm announced that it would be retiring the Mattress Pro name. The company wanted to have a consistent brand across all its stores and decided to use the more recognizable Mattress Firm name.5. The Original Name's Demise
In 2014, Mattress Firm merged with Sleep Experts, a leading mattress retailer in Texas. This merger added 55 stores to Mattress Firm's portfolio and allowed the company to expand its presence in the Texas market.6. The Introduction of Sleep Experts
In 2016, Mattress Firm announced that it would be changing its name to Mattress Firm, Inc. to better reflect its diverse portfolio of brands and products. This change also came with a new logo and visual identity.7. The Mattress Firm Name Change
In 2016, Mattress Firm also acquired Sleepy's, a popular mattress retailer on the East Coast. This acquisition led to the rebranding of all Sleepy's stores to Mattress Firm, further expanding the company's presence in the market.8. The Rebranding of Sleepy's
In 2017, Mattress Firm added two more brands to its portfolio: Tulo and Dream Bed. Tulo offers a bed-in-a-box option, while Dream Bed offers a luxury mattress at an affordable price. These brands were created to cater to different customer needs and preferences.9. The Addition of Tulo and Dream Bed
Today, Mattress Firm operates over 2,400 stores across the United States and has become a household name in the mattress industry. The company's original name, Mattress Pro, may be a distant memory, but its legacy lives on in the success of Mattress Firm. In conclusion, Mattress Firm's original name may have changed, but the company's commitment to providing high-quality mattresses and exceptional service remains the same. With its continuous growth and expansion, Mattress Firm has solidified its position as the leading mattress retailer in the United States. So, the next time you visit a Mattress Firm store, take a moment to appreciate the company's journey, from its humble beginnings as Mattress Pro to its current success as Mattress Firm.10. The Company's Name Today