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Steinhoff International is a leading South African retail holding company that has made a name for itself in the global market. It is the parent company of Mattress Firm, one of the largest mattress retailers in the United States. Founded in 1964, Steinhoff International has become a household name in the retail industry, with its operations spanning over 30 countries.

Steinhoff International is a major player in the South African retail industry, with a diverse portfolio of brands and products. From furniture to household goods, the company has a strong presence in the market, both locally and internationally. With its headquarters in Johannesburg, Steinhoff International has established itself as one of the top retail companies in the country.

In 2016, Steinhoff International acquired Mattress Firm, solidifying its position in the American market. The acquisition allowed the company to expand its reach and tap into new opportunities in the retail industry. Mattress Firm, which was previously a publicly traded company, became a subsidiary of Steinhoff International and continues to operate under its own brand name.

As the parent company of Mattress Firm, Steinhoff International plays a crucial role in the operations and success of the mattress retailer. With its vast resources and expertise, the company provides strategic direction and support to Mattress Firm, helping it to grow and thrive in the competitive retail market.

Steinhoff International is not just limited to one industry or region. The company has a diverse portfolio of brands and products, including furniture and household goods. Its global reach and presence have made it a household name, with customers from different parts of the world relying on its quality products and services.

Steinhoff International is proud of its South African roots and continues to maintain its headquarters in Johannesburg. The company has a strong connection to the country and its people, and its success has also contributed to the growth of the South African economy.

With operations in over 30 countries, Steinhoff International has a wide reach and a diverse customer base. Its products and services are available to customers from different parts of the world, making it a truly global company. This extensive reach also allows the company to adapt and cater to the specific needs and preferences of each market.

Steinhoff International is a publicly traded company and is listed on the Frankfurt Stock Exchange. This allows investors to buy and sell shares of the company, making it a lucrative investment option. The company's performance in the stock market reflects its success and growth in the retail industry.

Steinhoff International's success can also be measured by its impressive revenue. In 2019, the company reported a revenue of over $13 billion, showcasing its strong financial performance. This revenue is a testament to the company's ability to adapt to changing market trends and customer needs, making it a top player in the retail industry.

Some of the well-known brands under Steinhoff International include Conforama, Pepco, and Harveys Furniture. These brands offer a wide range of products, from furniture to household goods, and cater to different markets and customer segments. With its strong portfolio of brands, Steinhoff International continues to be a leading player in the retail industry.