When you think of Serta, one of the first things that may come to mind is the beloved Serta Sheep, the iconic mascot of the brand. These fluffy creatures have been a mainstay in Serta's marketing campaigns for decades, and for good reason - they represent everything that the brand stands for: comfort, quality, and a good night's sleep. But who exactly are these adorable sheep and why are they such an integral part of Serta's identity? Let's find out. Serta Sheep: The Iconic Mascot of Serta Mattress
The Serta Sheep made their first appearance in 2000, when the brand launched its "Counting Sheep" campaign. The idea behind the campaign was simple yet effective - the sheep were meant to convey the message that Serta mattresses are so comfortable, you'll fall asleep as soon as your head hits the pillow. The campaign was an instant success and the Serta Sheep became instant celebrities. Over the years, the Serta Sheep have appeared in numerous commercials, print ads, and even social media posts. They have become synonymous with the brand and are easily recognizable by their fluffy white coats and adorable faces. In fact, the Serta Sheep have become so popular that they even have their own merchandise, including stuffed animals, pillows, and t-shirts. The History of the Serta Sheep
Of course, the Serta Sheep wouldn't be the stars they are without a fantastic product to represent. And that's where the Serta Sleeper comes in. This mattress has been a best-seller for the brand for years, thanks to its superior comfort and support. With its advanced coil system and layers of memory foam, the Serta Sleeper is designed to provide the perfect balance of comfort and support for a restful night's sleep. No wonder the Serta Sheep loves it so much! But it's not just the Serta Sheep who rave about the Sleeper mattress - it has also received numerous awards and accolades from industry experts. In fact, the Serta Sleeper was named the #1 mattress by Consumer Reports in 2017, solidifying its reputation as a top-performing and highly recommended mattress. The Sleeper: Serta's Most Popular Mattress
It's no coincidence that the Serta Sheep and the Serta Sleeper go hand in hand. These two have been a dynamic duo since the "Counting Sheep" campaign first launched, and their partnership has only grown stronger over the years. The Serta Sheep embodies the comfort and relaxation that the Sleeper mattress provides, making them the perfect match to represent the brand. Plus, with the recent trend of using animal mascots in advertising, the Serta Sheep have become even more relevant and endearing. They bring a sense of warmth and familiarity to the brand, making consumers more likely to trust and choose Serta for their mattress needs. The Perfect Match: Serta Sheep and the Sleeper Mattress
The Serta Sheep have come a long way since their debut in 2000. They have become more than just a marketing tool - they have become a beloved symbol of comfort and quality. And with the Serta Sleeper mattress backing them up, it's no surprise that the Serta Sheep are still widely loved and recognized today. So the next time you see these fluffy creatures in a Serta ad, remember that they represent more than just a brand - they represent a good night's sleep. Conclusion