Released in 2020, "ATL Freestyle" quickly became a fan favorite due to its smooth beats and catchy chorus. But what really sets this song apart is its clever lyrics. 6LACK and Rich The Kid use their rhymes to pay homage to their hometown of Atlanta, Georgia, referencing popular landmarks and local businesses throughout the song. One of these references is to mattress company Mattress Firm, which is headquartered in Atlanta.1. "ATL Freestyle" - A Catchy Ode to the City of Atlanta
6LACK and Rich The Kid have been making music together for quite some time now. In fact, they first collaborated on Rich The Kid's song "Freezer" in 2017. Since then, they have continued to work together and their chemistry is undeniable. Fans eagerly anticipate any new collaboration between these two talented artists, and "ATL Freestyle" did not disappoint.2. 6LACK and Rich The Kid's Partnership
6LACK, whose real name is Ricardo Valdez Valentine, first rose to fame with his debut single "Prblms" in 2016. Since then, he has released two critically acclaimed albums and has been featured on numerous hit songs. His unique sound and raw lyrics have earned him a dedicated fan base and the respect of his peers in the music industry.3. The Rise of 6LACK
Rich The Kid, born Dimitri Roger, is a rapper, singer, and songwriter from Queens, New York. He first gained recognition with his mixtape "Been About The Benjamins" in 2013 and has been on an upward trajectory ever since. He has collaborated with some of the biggest names in the industry, including Kendrick Lamar and Kanye West, and continues to release hit after hit.4. The Success of Rich The Kid
In "ATL Freestyle," 6LACK and Rich The Kid mention Mattress Firm in the line "I get fly as a stewardess, yeah, the mattress be firm." This clever play on words not only showcases their lyrical abilities, but also brings attention to the popular mattress company. With the song gaining millions of streams and views, this reference has given Mattress Firm some major exposure.5. How Mattress Firm Became a Part of the Song
In addition to being referenced in "ATL Freestyle," Mattress Firm has also partnered with 6LACK for a marketing campaign. The company has featured the artist in their commercials and even created a limited edition "6LACK Collection" mattress. This partnership has been a win-win for both parties, with Mattress Firm gaining exposure to 6LACK's fan base and 6LACK gaining a new business venture.6. The Partnership Between 6LACK and Mattress Firm
With the rise of streaming services and social media, the music industry has become more competitive than ever. Artists are constantly looking for new and creative ways to promote their music and reach a wider audience. Collaborations and partnerships, such as the one between 6LACK and Mattress Firm, have become increasingly popular and have proven to be successful in gaining exposure and popularity.7. The Impact on the Music Industry
Atlanta has been a hub for hip hop and R&B for decades, with artists such as Outkast, Usher, and TLC all hailing from the city. This influence can be heard in the music of 6LACK and Rich The Kid, who often pay homage to their hometown in their songs. With "ATL Freestyle," they continue to showcase the city's impact on the music industry.8. The Influence of Atlanta on Hip Hop and R&B
Collaborations have become a staple in the music industry, with artists constantly teaming up to create new and exciting music. 6LACK and Rich The Kid's partnership is just one example of the power of collaboration. Together, they have created memorable and successful songs that have gained widespread recognition and praise from both fans and critics alike.9. The Power of Collaboration
As 6LACK, Rich The Kid, and Mattress Firm continue to make waves in their respective industries, it's clear that their partnership has been a beneficial one. Fans eagerly await new music from these talented artists and are excited to see where their careers will take them next. And who knows, maybe we'll see more collaborations between these two and other major companies in the future.10. The Future for 6LACK, Rich The Kid, and Mattress Firm